Meraas

Meraas is a Dubai government-backed developer renowned for creating lifestyle destinations that blend retail, hospitality and premium residential living in a way that has redefined urban leisure in the UAE. Established in 2007, Meraas has produced some of Dubai's most photographed and visited destinations — including City Walk (Dubai's open-air urban village), Bluewaters Island (home to Ain Dubai, the world's largest observation wheel), La Mer Beach and the ultra-exclusive Bvlgari Resort & Residences on Jumeirah Bay Island.

Meraas developments are characterised by curated architecture, exceptional public realm design and an uncompromising approach to quality. Residential projects are integrated within mixed-use destinations — so residents have direct access to world-class dining, boutique retail, beach clubs, cultural venues and internationally branded hotels from their doorstep. This live-work-play philosophy underpins projects like Port de la Mer, Nikki Beach Residences and Bulgari Residences.

As part of Dubai Holding, Meraas benefits from substantial government support and access to prime land in Dubai's most strategic coastal locations. For buyers seeking lifestyle-driven premium addresses with strong short-term rental potential — particularly on platforms like Airbnb — Meraas properties consistently outperform the market due to their destination status and high international visitor traffic.